The 'unlimited' plan always has an expiration date
Watch on YouTube When you raise limits in response to competitive pressure, you are not improving your product. You are subsidizing usage with infrastructure debt or investor capital. And users, reasonably enough, get used to that inflated allowance. When the market settles, when one of these companies needs to cut costs, the drop in limits will hurt twice as much.
When you raise limits in response to competitive pressure, you are not improving your product. You are subsidizing usage with infrastructure debt or investor capital. And users, reasonably enough, get used to that inflated allowance. When the market settles, when one of these companies needs to cut costs, lowering the limits will hurt twice as much. The developer who works ten hours straight with Codex today without hitting a limit will complain tomorrow if they are put back on five hours. We have seen this pattern before. Streaming services that started cheap and then raised prices. Social media platforms that started without advertising. The “unlimited” plan always has an expiration date.
Full episode: https://youtu.be/GCMzPux16L0
🤖 AI-generated content: the script, voices, and images in this episode were produced using artificial intelligence tools.
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